Your image affects how others will see and interact with you. Thus, your appearance and personality are important to become successful in any profession. That is why public figures like actors, singers, idols, politicians, and even athletes hire image consultants. If you are good at understanding people and have a good sense of fashion, you can become an image consultant. You can create your own online business, or get an online job and work from home.
Required Qualifications
The job of an image consultant is to help their clients develop their public appearance, brand, and personality through grooming, fashion, and etiquette. You will also need to understand branding and how others perceive your clients’ brands.
If you want to become an image consultant, you will need to develop your fashion and sense of style. Apart from that, you will need:
Education: Only a high school certificate or equivalent diploma is enough if you have a wonderful sense of fashion for this business. But a degree related to fashion or public relations will often give you an advantage.
Workshops and Courses: You should attend workshops and courses to improve your existing skills and develop new ones. These courses can be on beauty, makeup, fashion design, psychology, marketing, and communication.
Certificates: To get certified as a professional image consultant, you can contact The Association for Image Consultants International (AICI). This association offers three kinds of certificates:
- Certified Image Professional
- Certified Image Consultant
- Certified Image Master
Must-have Skills: An image consultant is responsible for changing someone’s life, or at least the way that individual’s life is perceived by the public. So, you must have some special skills including:
- High level of interest in fashion and cosmetic esthetics, including makeup and hair styling
- Excellent interpersonal, communication, and public speaking skills
- Management skills
- Knowledge about ongoing trends
- Creativity
Choose a Specialty: It is better to choose one specialty in this business. For example, you can advise clients on their etiquette and manners. Or, you can become in charge of their wardrobe and advise on their clothing choices.
Gain Experience: You will need experiences to prove your ability as well as gain skills via practice. At first, it can be difficult to get paid jobs as an image consultant. You can offer free makeovers to your friends and family. You can also help aspiring models and actors. But make sure to take good quality professional photos of your services. Then, create a professional portfolio.
Where to Find Remote Image Consulting Jobs?
Various entertainment companies, agencies, fashion houses, and PR companies hire image consultants. You can even create your own business and contact public figures to gain new clients. You can also search for a remote image consulting job on the following websites:
How to Apply for Image Consulting Jobs?
If you are sure you want to become an image consultant, you will need to know how to find and apply for these jobs. First, begin networking with others related to the profession. Professional makeup artists and hairstylists, PR agents, and personal managers are all good people to befriend to network in this industry. Try to get invited to programs and events where you can find potential clients. There are many ways to find clients.
Here is how you apply for the jobs:
Contacting Agents: You cannotdirectly contact public figures like actors, singers, models, and politicians. So, you have to contact their agencies or agents. Call the agents or email them to show your interest as an image consultant. You should send your portfolio of previous works.
Online Job Boards: As I mentioned before, many companies and people post for image consultants on websites like Glassdoor, LinkedIn, and Indeed. Many of these jobs are for temporary services like events, programs, shows, or weddings. You can easily send your CV and portfolio through these sites.
Social Media: Social media plays a vital part in public experience and reaction to individuals’ brands. You can use social media like Facebook and Instagram to show your talent. Post makeover photos on these sites regularly to gain the attention of potential clients. Be sure to get permission from high profile clients. Do not forget to mention your services as an image consultant. It will help you get clients.
These are the steps to take in order to initially become an image consultant, so you have a good idea about how to start your career. Now it’s time to put in the hours contacting social media influencers and celebrities, make your own brand (don’t forget to create YOUR image to showcase what you can do as well), and determine what that brand means for others.
Take your time determining all you need to know, what your unique strengths and differentiators as a stylist are, and then write up a mission statement. Send your statement out to potential clients on social media, and keep up to date with Tiktok and Instagram Reels with free tips to help attract clients. Put in the work, and you will find the perfect career for your online remote work journey.
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