Have you ever wondered what it takes for a small business to build customer relationships that can easily stand the test of time? It takes top-notch customer support, personalized messages, timely follow-ups, and organization. If you’re wondering if you should invest in customer relationship management (CRM) software, then this post is going to help you decide. Managing customer data without CRM software can be an overwhelming and highly unproductive task with so much on your plate. This is where CRM steps in and saves the day.
There is no denying the fact that customer relationships lie at the heart of every business, whether it’s a startup, a small business, or a multimillion-dollar company. Therefore, any out-of-the-box tool that can help a business efficiently manage these relationships become inevitably beneficial and CRM is one such tool. CRM software carries high utility and a range of benefits for operations, sales, marketing, and support teams.
For instance, CRM can be utilized by solopreneurs, small business owners, and freelancers to:
- Create automated workflows
- Personalize business outreach
- Improve deal-tracking functionality
- Automate drip email campaigns
- Enhance accessibility to customer data
- Bring more consistency, agility, trust, and speed to client communication
- Analyze business performance
- Manage team members
- Promote cross-departmental collaboration
- Segment clients into lists
- Streamline systems and processes
Before anything and everything else, you need to have complete clarity about the unique needs of your business so that it becomes easier to identify a tool that aligns with them. For instance, a tool offering out-of-the-box automation capabilities should be your preferred choice if your biggest challenge is the time lost in performing repetitive tasks.
Thereafter, you need to consider factors such as:
- Is the tool easy to implement and use?
- Is it cost-effective for your business?
- What is the level of offered customization?
- What is the scope of the CRM’s implementation?
- How scalable and futuristic is the tool?
The best CRM systems for small businesses, freelancers, creative agencies, and solopreneurs.
Zoho CRM
Zoho CRM can be best described as an all-in-one CRM solution for solopreneurs, freelancers, creative agencies, and small businesses that includes exceptional sales, project management, and marketing features to drive revenue growth. It can be leveraged to offer customer support, manage sales pipelines, cross-sell and upsell products and services, organize contacts, and much more.
One of the best things about this cloud-based CRM solution is that it can be easily and seamlessly integrated with other tools you use. All in all, Zoho CRM is a good pick for small businesses, solopreneurs, and freelancers. You can either use the free plan or use the paid plan that starts from $15/user/month.
AgileCRM
AgileCRM can be an excellent choice for you if you’re looking for cheap CRM systems that are high in quality and performance. You can use AgileCRM to access a wide range of marketing features and explore generous bulk email send limits. If this is not all, you can even leverage AgileCRM to access social monitoring, web forms, project management, contact level analytics, and 5,000 email sends. The best thing is that you can access AgileCRM for just $8.00/user/month.
CompanyHub
CompanyHub is considered by many as a superior option to OnePageCRM and Capsule CRM. You can leverage a wide range of features such as customizable CRM (to manage customer data), lead management (to manage leads across the entire customer journey), sales bots (to capture leads using native chatbots), pipeline management, lead capturing, reminders, email scheduling, email templates, and appointment booking.
This highly customizable CRM system is an ideal choice for startups, non-profits, solopreneurs, freelancers, insurance firms, and roofing companies. You can access CompanyHub for just $15/user/month.
Still on the fence about investing in CRM technology? Read Customer relationship management, this post was written by Pushpdutt on Fiverr, he’s a prolific CRM and business writer whose written a few other posts for us. Hiring writers on Fiverr who understand their topics help us all learn more. Subscribe for more business, sales, and investing posts. Have a great day.
