Google AdSense is Google’s program which allows webmasters to place Google’s advertisers’ ads on their websites. Website owners receive a certain amount of money for each click on the ads. Earnings are shared between Google and the website owner on whose pages the advertisement appeared. There are conditions to meet before making money on AdSense, read more for a guide on how to qualify for Google AdSense and how sign up so that you can make money using Google AdSense.
The condition you need to meet in order to make money through AdSense is that you have ownership of the site or blog. The site or blog must have at least a few English words in its context for Google to accept your site / blog.
Eligibility requirements for AdSense
Businesses won’t want their ads associated with certain content, it’s Google’s responsibility to review a website’s content before accepting an application.
Examples of content that won’t be included on pages with Google ads:
- Adult content
- Shocking content
- Excessive profanity
- Websites that contain Malware or adware
- Mentions, or pictures of drugs or drug paraphernalia
- Sales of alcohol, tobacco, prescription drugs, weapons, or ammunition
- Illegal activity
- Critical content with discrimination against religion, race, nationality, sexual orientation, gender, etc.
Sign up for Google AdSense: Sign up here.
After registering, Google will need some time to review your site in detail, they will determine if their ads will appear on your website. Google will take a couple of days to a few weeks to complete their review.
Enter your website URL and email address.
Submit by clicking Save and continue.
On the next page, choose your country and accept the Terms & Conditions.
Click Create Account
On the welcome screen of your account, click Get Started to go to the Payment address details page.
Choose your account type then add your full name, address, and phone number, then click Submit to complete the account set up.
In the next step, you’ll add your site and get your tracking code.
Step 2: Connect your site to Google AdSense
In this step, you’ll need to submit your website where you want to display ads for Google AdSense’s approval. You will add Google’s code in the header of your site.
Click on the Ads in left menu, then click on the link Get code.
Here is the code you will need to add to header.
How to add AdSense on different, multiple sites:
In your AdSense account’s side menu, click Sites, then Add site.
Now add the URL of the site where you want to display ads.
Click Save and continue until you get a code.
Step 3: Add Google AdSense Code to your WordPress site
Using a Plugin to Add Google AdSense code – on the left menu in dashboard click to Plugins > Add New and search for “Insert header and footers”, click on install now and activate.
Then on the left menu go to Settings > Insert Headers and Footers
With this plugin you can add codes in Header, Footer and Body of your WordPress site.
Paste the ADSENSE code and click Save.
Manually add the code in header – on the left menu click on the Appearance > Theme editor, choose header.php and paste the code after <head> section.
Quick tips: If you add the code manually when you update the system it will delete it, best practice is to add thru the plugin, that way when the system updates code will not be deleted.
Step 4: Ads format
On Ads in left menu you can go to Ads by unit to create an AD format, here is some of the choices.
Set the automatic optimization for the Ads.
Make sure your website/blog is optimized for mobile (responsive)
The number of people who use mobile devices is high, make sure you’re using responsive ads so that Google can send appropriate ad sizes to the mobile devices viewing your site.
Never click on your own ads
AdSense is based on clicks and other engagement, clicking an advertisement on your own website is considered fraudulent. It’s important that you don’t let any family members in your household click on those ads either.
Google won’t be able to tell the difference between you or your family if you’re living together. If they see clicks coming from your house to ads on your website, they might remove you from the AdSense program.
Make sure your site compiles with the terms of service
Google does not just accept any website into this program. You need to meet their eligibility requirements as is mentioned at the beginning to be considered.
Run different ad units
Everyone has different preferences. Different website visitors might be attracted to different styles and types of ads displayed on your website.
If you’re just running the same ad unit over and over again, you could be leaving some money on the table. For example, let’s say you’re only running text and display ad units right now. You can probably earn more as a publisher by running native ads.
Create content and drive traffic
AdSense isn’t going to start making money on your website right away; it’s 100% reliant on your website traffic. You will need to be constantly creating new content while coming up with new ways to get more people to your website.
Be patient over time AdSense is getting better, it can take months to learn from your site and give you the best ads that enable you to earn more.
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